West Midlands Violence Reduction Partnership

The Brief before

The Brief

Having previously collaborated with West Midlands Police on an earlier project, we were thrilled to have the opportunity to work together again. This time, the focus was on developing a website for the West Midlands Violence Reduction Partnership, an initiative that plays a vital role in the community.

From the outset, we recognised how important this project was, both in terms of its impact and the need to communicate its mission clearly. The partnership’s work to tackle the root causes of violence and support safer communities is an excellent cause we were proud to contribute to.

Our goal was to create a digital platform that reflected the organisation’s values and made it easy for people to learn about their work, access resources, and get involved. It was a rewarding experience to help bring this project to life and support such meaningful efforts across the region.

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The Approach

Our approach began with a series of meetings with the team at the West Midlands Violence Reduction Partnership. These conversations were essential to understanding their goals, priorities, and the key messages they wanted the website to convey.

By taking the time to listen and gather insights directly from the team, we were able to build a clear picture of what success would look like for the project. This collaborative start laid a strong foundation for the next steps.

Following these discussions, we conducted thorough research into similar organisations and best practices in the sector. This helped us identify effective ways to present information, engage the community, and ensure the website would be both informative and accessible.

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The Approach
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Branding

Branding

The West Midlands Violence Reduction Partnership already had established branding in place, which provided a clear framework for the project. Having these brand guidelines meant we could ensure the website would be visually consistent with their other communications and recognisable to their audience.

Our role was to take those guidelines and translate them into a digital experience that felt cohesive and engaging. From colour palettes to typography and imagery, every element was carefully selected to align with the organisation’s identity.

By working within the existing brand framework, we were able to focus on designing a site that not only looked professional but also effectively conveyed the partnership’s mission and values to the community.

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Web Design

The West Midlands Violence Reduction Partnership website was developed on the WordPress platform, providing a flexible and reliable foundation for their digital presence. WordPress was the ideal choice to ensure the site could be easily updated and expanded as the organisation’s needs evolved over time.

Throughout the build, we made sure every element of the website adhered to modern web standards and best practices. This included paying close attention to accessibility, usability, and performance to create an experience that works well for all visitors.

As part of this commitment, the website was built to be fully W3C compliant. This means it meets rigorous guidelines for clean, valid code and accessibility, ensuring the platform is not only professional and functional but also inclusive for everyone who uses it.

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The Web Design
A really pleasant experience!

West Midlands Media set up a fantastic new website for us. We wanted a sleek and professional design without making it too complicated or busy on the screen. They delivered just that! The team are always on hand to swiftly respond to queries or issues and also provide advice. A really pleasant experience!

West Midlands Violence Reduction Partnership

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Have a project you are interested in speaking to us about? Send us your details, we’d love to get together, grab a cuppa and bounce some ideas around!

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