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The Uniform Room
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The Brief before

The Brief

The brief for The Uniform Room branding and website started with an initial meeting with Jordan to discuss where he is with the business and where he needed to get to.

When we met Jordan he was a very driven individual and pretty much knew what he wanted and that was to take the leading UK workwear suppliers approach and put his own twist on it.

As The Uniform Room was already very busy Jordan wanted a website that pretty much took care of itself, so people could come online pick their clothing, upload there logo and position it where they wanted it and make payment. In turn this would allow Jordan to be more business focussed whilst still getting business through the door as he has great ambitions to quadruple in size.

 

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The Approach

Our approach was firstly to get a plan for the new branding and make it less generic so it stood out as something a little bit more unique.

Before moving forward into design we spent a lot of time researching the market place and competitors too, we wanted to know the most popular products, pricing and approach they were taking to make sure we came up with a market leading website.

After our research we worked out an approach to make The Uniform Room that bit different to stand out amongst a crowded marketplace.

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The Approach
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Branding

Branding

As the original brand for The Uniform Room looked a little generic we got Adobe Illustrator booted up and designed a few new concepts so they could have their own brand identity that was something special to them.

We showed Jordan a few concepts and his feedback was that he liked the one which was our favourite too, now the new branding has been signwritten across his premises and vans too.

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Web Design

The new website looks amazing and it has a very clear and intuitive sales process, it also allows for the user to add their own workwear personalisation by uploading their logo and position of the logo through the purchasing process.

We feel the look matches the market leaders in the industry now and we are very proud of the outcome.

 

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The Web Design

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