Ferdotti Motor Services

The Brief

The Brief

Tim from Ferdotti approached us in search of a fresh, modern website to replace their outdated one. Recognising the need for a dynamic digital presence, Tim envisioned a site that would incorporate motion and video to create a more engaging user experience. With their branding efforts already underway on the premises, it was the perfect moment to align their online presence with their revitalised identity.

This initiative marked an ideal opportunity for Ferdotti to bid farewell to the old and embrace a new beginning online. By blending contemporary design elements with interactive features, the new website would not only reflect the brand's updated image but also deliver a more impactful and memorable experience for visitors.

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The Approach

Our approach began with thorough research into the competitive landscape to ensure that the new Ferdotti website would not only stand out but also set a new standard in its industry. We focused on creating a site that was intuitive to navigate, visually appealing, and instilled a sense of trust and confidence in users. Our goal was to highlight Ferdotti's exceptional services while providing visitors with a seamless and engaging experience that would encourage them to take action.

After identifying key opportunities for differentiation, we moved on to refining the brand. By implementing thoughtful tweaks, we enhanced its overall aesthetic and ensured it projected a welcoming, professional image. With the updated brand in place, we shifted our attention to designing the homepage of the website. Once the initial design was approved by Tim, we expanded the process to craft all internal pages, maintaining a cohesive and visually compelling look throughout. After the designs were finalised and received Tim’s enthusiastic approval, we transitioned into the development phase, bringing the concepts to life and ensuring the website functioned flawlessly.

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The Approach
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Branding

Branding

Ferdotti already had its branding in place, but we saw an opportunity to refine it further. With a few thoughtful adjustments, we aimed to enhance the brand’s overall appeal, making it more inviting and visually engaging for its audience.

These tweaks focused on aligning the brand with a warmer and more polished aesthetic, ensuring it resonated better with its target audience. By fine-tuning the existing elements, we sought to elevate Ferdotti’s identity while maintaining the essence of what made it unique.

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Web Design

Ferdotti’s website was designed to be completely bespoke, tailored to reflect the unique needs and personality of the brand. Built on the versatile WordPress content management system, the site combines a highly customised design with the user-friendly features that WordPress is known for. This approach ensures that the website not only stands out visually but is also practical and easy to maintain over time.

To empower Tim and his team, we provided comprehensive training sessions to help them confidently manage and update the website themselves. This included guidance on updating content, managing media, and making adjustments to various elements of the site as needed. By equipping the Ferdotti team with these skills, we ensured that they could take full control of their online presence, keeping it fresh and relevant without the need for constant external support.

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The Web Design

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