If your website is loading slow and you don't know where to start the best place to start is with the Google Pagespeed Insights tool found here - https://pagespeed.web.dev/

So what is Google Pagespeed Insights?

Google created the robust online tool Google PageSpeed Insights to assist website developers and owners in evaluating and improving the functionality of their websites. The tool offers a thorough analysis of multiple performance metrics and assesses how quickly a webpage loads on desktop and mobile devices. These metrics include things like Cumulative Layout Shift (CLS), First Contentful Paint (FCP), Largest Contentful Paint (LCP), and more. PageSpeed Insights provides a thorough overview of a webpage's performance, allowing users to pinpoint areas that need work and apply optimisations to improve user experience.

A crucial characteristic of Google PageSpeed Insights is its scoring mechanism, which assigns a score to a webpage's performance on a range of 0 to 100. Better performance and quicker loading times are indicated by a higher score. The tool offers precise recommendations and suggestions for optimisation in addition to highlighting areas that require attention. These suggestions could be to minimise render-blocking resources, optimise images, use browser caching, or speed up server response times. By implementing these recommendations, a website's loading speed can be significantly improved, which will ultimately improve search engine rankings and boost user satisfaction.

Additionally, PageSpeed Insights highlights the significance of mobile performance, which is in line with the growing importance of mobile users in the current digital environment. Making sure web pages are mobile-friendly is essential as mobile devices increasingly serve as the primary means of accessing the internet. PageSpeed Insights helps developers design a smooth and effective user experience across a range of devices by offering insights into mobile-specific problems. In general, Google PageSpeed Insights is a useful tool for website owners and developers who want to create websites that are easier to use, quicker to load, and more effective in the face of growing online competition.

If you need help with improving the performance of your website give us a call and we would be glad to help.